KB Home, one of the nation’s largest homebuilders, is returning to the Atlanta market after a 15-year hiatus. The move marks a significant shift for the company, which previously exited the region during the Great Recession and subsequent housing market downturn in 2008. Now, under the leadership of industry veteran Bill Schmidt, the national home builder is ready to reestablish its presence and capitalize on Atlanta’s dynamic real estate landscape.
Schmidt, recently appointed as the Atlanta Division President for KB Home, brings decades of experience to his new role. Having previously held leadership positions at McKinley Homes, Toll Brothers and Colony Homes, Schmidt is no stranger to Atlanta’s housing market. His extensive industry knowledge and strong network make him a key figure in the builder’s ambitious plans for a successful comeback.
Historical Persective
The history between KB Home and Atlanta is both storied and significant. In 2003, KB Home made its initial foray into the market by acquiring Colony Homes, a well-known Atlanta-based home builder and one of the Southeast’s largest privately owned builders at the time. The acquisition was seen as a strategic move to bolster KB Home’s footprint in the southeast region and leverage Colony Homes’ established reputation.
However, in 2008, during the height of the housing market crisis, KB Home announced its decision to exit Atlanta. The company cited a strategic reassessment of its investments, stating that it would complete homes under construction in four communities but would not pursue additional developments in the area. At the time, representatives declined to speculate on potential exits from other markets, signaling the uncertainty that clouded the homebuilding industry during that challenging period.
2025 Optimism
Fast forward to 2025, and the Atlanta housing market presents a much different picture—characterized by steady growth, and robust demand. Recognizing the region’s potential, KB Home has re-entered the market with renewed focus. The hiring of Schmidt signals the company’s commitment to building a strong team and securing strategic land positions to develop new communities.
KB Home’s return is poised to shake up the competitive landscape in Atlanta, as the company brings its signature focus on customer satisfaction and personalized home designs. With Schmidt at the helm and a revitalized strategy, KB Home is set to once again become a major player in Atlanta’s thriving real estate market.
Stay tuned as KB Home rolls out plans for new communities and rekindles its legacy in one of the Southeast’s most dynamic housing markets. We look forward to sharing more information as we have it.
